Go On Campaign: SKILLED TRADES
Through our work on the Go On Campaign, one thing has become clear: Anyone with passion and drive can earn a skill that leads to a fulfilling career. These authentic, visually compelling digital films highlight the grit, determination and pride that comes with earning a skilled trade. In association with Sovrn Creative

WELDED TO WORK

WIRED THIS WAY

GENERATION V

GO ON CAMPAIGN IN SCHOOLS
Middle and high schools in the statewide pilot 'Go On Schools' program show what's possible when great leadership comes together to create a Go On Culture. In the course of a year, a handful of schools stood out for their innovation, leadership, and success in transforming their culture from a "school" to a Go On School. These digital films highlight their best practices and can-do spirit to show that the ambitious statewide experiment is working. Sponsored by the J. A. and Kathryn Albertson Foundation - In association with Sovrn Creative.

CHANGING THE FAMILY TREE

CREDIT TIMES TWO

GO ON HEROES
The Go On Campaign asked key business leaders around the state what it takes to succeed in their companies. In these visually arresting PSA's, corporate citizens united with a serious message: High School is Not Enough. 

In association with Sovrn Creative

COLDWATER CREEK

ST. LUKE'S HOSPITALS

MICRON TECHNOLOGY

IDAHO NATIONAL LABORATORY